April 10, 2019

The tender spot

Tender writing may not be an everyday thing, but for many businesses and government agencies, it’s a necessary part of working life. Putting together a winning tender isn’t like firing off a memo, composing the perfect presentation or finalising a business proposal.
May 1, 2019

The social experiment

If it’s not on Facebook, is it even real? In 2019, if you haven’t got a social media presence your business, company or agency will likely not be getting the exposure it needs to succeed. But there are so many social media platforms now available, how do you know which one will best suit your purposes?
May 15, 2019

Pitching the perfect press release

Any publicity is supposed to be good publicity according to Hollywood heavyweights, but it takes more than a good turn of phrase and a nice picture to get your message noticed by the media.
May 29, 2019

Exclamation inflation

It’s good to be excited and enthusiastic about the message you’re sending via your written communications. After all, good news is meant to be shared. But just as in verbal communication, being too exuberant can have a negative effect.
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