Content Translation Strategy: How it boosts content reachability
One common way to improve the reachability of content is to translate it into other languages. This can be done in several ways, such as using machine translation or hiring professional translators. Translated content can be shared on social media, websites, and other formats.
Readability is essential for all types of writing, whether for a blog post, an article, or even a simple email. No matter what you’re writing, making sure it’s readable will help ensure its success in achieving its purpose.
Top things to consider before hiring an editing or proofreading service
When you’re a writer, it’s easy to get lost in your work. You may think that you can catch every typo, grammatical error, and misspelt word – but the fact is there are always going to be mistakes in your writing.
COVID-19, like other disruptive worldwide occurrences, has saddled many businesses with financial instability and halted staffing levels. On the other hand, the pandemic has prompted businesses to reconsider and adjust their business strategies, which requires considerable commitment and adaptability.
In this age of information, your words spread as fast as wildfire. You can get a message to a colleague on the other side of the country or world in an instant. Productivity has shot through the roof because of this.
Why empathy is a critical skill for all levels of staff
Connecting with others is vital to most businesses. From the receptionist and sales team all the way to the CEO and even IT. All departments communicate at some point, whether it’s with customers or colleagues.
How body language can impact your video calls, meetings, and interviews
During the pandemic, businesses have leapt to working from home. There has also been a shift in how they’re having their meetings too. They’re going virtual, and it’s working fantastically! With this in mind, it can be expected that this method of meeting, interviewing, and calling is here to stay.
Fake news can appear as falsified news anywhere there could be readers. Your social media, your favourite blog, even a newspaper could be fabricating content to attract or deceive readers. Their goal is generally to profit from ad revenue and clicks.
What ‘they’ really means and why you need to start using it now
Have you ever been asked to refer to someone as ‘they’ instead of ‘he’ or ‘she’? Honestly, it’s not hard and you should simply go along with it. If you’re wondering as to why, though, there’s definitely more to tell.
The average workplace is overwhelmed with a constant stream of emails. Your office likely uses email as its main source of internal and external communication. Companies are doing their best to drive the quantity down but is that really needed? Work is getting ever busier, less communication can’t be the only answer.
With the spread of the novel Coronavirus, for many companies around the globe, remote employment has become our everyday norm. Our typical office spaces are closing as a safety measure, further limiting our social interactions. Telecommuting is becoming the true hurdle traditional employers are facing in this pandemic.
With the rise of corporate and tech giants around the globe, remote employment has become so mainstream you’re average Starbucks has become the go to office for many remote workers. Telecommuting is the latest hurdle traditional employers are facing.
Good businesses learn to evolve, not just in the way they do things but, just as importantly, in the way they communicate, both with their client base as well as their internal teams. This ability to adapt becomes even more crucial as people move into new roles, or teams change. Managing the way communication is handled is vital to ensure smooth transitions and successful successions.
When people think of communication, they’re usually thinking about words – emails, texts, reports, letters, memos. There’s also verbal communications – phone calls, meetings, face-to-face chats, even gossip.
Knowing how to navigate the quick-fire questions of a broadcast interview is a necessary evil for many executives and corporate kingpins. With the prevalence of social media and fake news, there is more room than ever for a faux pas to become the next news cycle’s headline.
Top 5 communication skills and how to improve them
Text messages, emails, social media campaigns – communication in the workplace today takes many forms. However, it’s not about the amount of information managers are sending out to their employees that matters. It’s the way the information is disseminated that makes the biggest impact on staff engagement and motivation.
According to the US Bureau of Labor Statistics, technical writers are going to be in very high demand over the next 10 years. The BLS reported demand for this highly specialised form of communication is set to rise by 10 per cent between 2014 and 2024.
There’s one button on your keyboard that has more power than any other. It has grown in popularity over the years and is now one of the most useful tools you can use to get traction on any social media website.
It’s a new financial year and, as well as getting your 2020 budget in order, it’s probably a good time to also think about how you want to incorporate your communications into both your costings and your vision.
Seven tips to rescue your Search Engine Optimisation
If you build it they will come – or will they? Search Engine Optimisation is a must if you want readers to find you online. Just because you’ve put a few choice words on the screen, it doesn’t guarantee those readers will come. SEO is all about putting the right words in the right place and in the right order.
Business writing is as varied as the number of businesses there are. Each one has its own style, its own template and its own focus but despite this myriad combinations there are four main categories into which business writing can be broken down, each with its own overall goal.
Copywriting isn’t something that comes naturally to everyone. Some people have a flair for putting pen to paper and crafting a convincing collection of communications, but there are times when the words don’t flow for even the most gifted copywriter.
It’s the time of year that thoughts turn to annual reports. Most of us get at least one each year, from our superannuation fund, investment companies, even from the school your children attend. Writing annual reports can be a daunting task for those responsible for collating and disseminating the most relevant pieces of the year’s data but following a few simple steps can take help take the sting out of the job.
It’s good to be excited and enthusiastic about the message you’re sending via your written communications. After all, good news is meant to be shared. But just as in verbal communication, being too exuberant can have a negative effect.
If it’s not on Facebook, is it even real? In 2019, if you haven’t got a social media presence your business, company or agency will likely not be getting the exposure it needs to succeed. But there are so many social media platforms now available, how do you know which one will best suit your purposes?
Tender writing may not be an everyday thing, but for many businesses and government agencies, it’s a necessary part of working life. Putting together a winning tender isn’t like firing off a memo, composing the perfect presentation or finalising a business proposal.
We’re bombarded with words, all day, every day – e-mails, brochures, reports, letters, ads, speeches, articles, PowerPoint presentations – so you can’t afford to let your business communications get lost in the crowd.
If you own your own business, it’s more than likely you outsource a lot of tasks to others more qualified. You hire an accountant to do your tax, a graphic designer to create a logo, a plumber to fix the toilet.
I’m a terrible cook. I try to follow the recipe – mostly – but the end product looks nothing like the picture. Writing is a little the same. There is a method and process that, when followed well, will usually give you a product that looks – and reads – like the picture.
No-one can dispute the power of words, so when you put them together there’s no limit to what words can achieve. Words are the building blocks of sentences which are the foundation of written communications.
Biz-blab is the new buzzword, and it’s killing corporate communications. It’s a big call, but if your audience can’t understand what you’re saying, or if the message is being lost in an over-abundance of acronyms and corporate-speak, you risk losing traction in the boardroom or the sales arena.
Writers rarely get it right the first time. Good writers use first, second, third and even fourth drafts to get their ideas in order and hone their copy. Here are ten tips you can use to make sure you’re getting the most from your words.
A picture paints a thousand words, but what if you only have words to create engaging content? Can you still draw your reader into the story you’re telling? Of course you can. Examples and anecdotes add colour and personality to all types of written communication from corporate reports, blogs – even technical writing.
A proofreading error in 1631 could have changed the Bible’s Ten Commandments as we know it and highlights the importance of not leaving anything to chance when you’re about to sign off on any important piece of communication.
Communications have changed drastically over the past decade. Letters and phone calls have been replaced by emails and texts, and telling a story is now reduced to 280 characters or a picture that’s supposed to tell a thousand words.
Being politically correct isn’t a choice in writing, it’s a necessity. And ensuring you’re communications are inclusive, non-discriminatory and non-offensive takes a little more effort than you may think.
The best way to find out what indexers do is to try it yourself. Grab an old textbook and go through it from page to page, highlighting every occurrence of names, places, titles and concepts. Go back and type up all the entries into a big table with the page numbers and page ranges included. Sort the whole thing into alphabetical order, and presto! you have an index.
Do you or one of your colleagues ever get asked to produce a business form or template for a specific subject or criteria? For example, a Project Management template, Tendering template or just a Glossary of Australian Acronyms.
Does your organisation have a policy for dealing with the media?
In an age of political correctness and a society that is becoming increasingly litigious, many businesses and organisations are developing a media policy to provide guidelines for staff and representatives.
A lot of clients are surprised to learn that there are different levels of editing available. An editor can be contracted to provide a range of editorial tasks depending on the state the document is in.
It’s easier for your reader to absorb your message if you keep your sentences short – around 15 to 20 words. By removing repetition and verbiage, using lists and headings properly, and shortening sentences, your reader will grasp your message faster.